The importance of responsive and mobile-friendly websites has been a known fact for a few years now; however, Google has finally drawn a line in the sand. On Tuesday, April 21, mobile-friendliness will be considered a ranking signal. This change will affect mobile searches worldwide and will have a significant impact on search results. This change is geared to have users find relevant, high quality search results that are optimized for their devices. This change does not affect desktop search results, only Google searches performed on a mobile device, which includes tablets.
The changes in ranking will happen immediately. As soon as the website is crawled and discovered as mobile-friendly, on a URL-to-URL basis, it will be updated. Don’t wait until April 21 to see if your website has been affected. Be proactive with the help of Robmark Web. Robmark Web is Savannah’s website development company that features in clean, responsive websites for any industry. Make sure your mobile website traffic doesn’t drop and give us a call today: 912-921-1040!